Dominican Republic: Iberostar projects a Holy Week at the maximum occupancy level allowed in the DR

The Iberostar Hotels & Resorts accommodation establishments in the Dominican Republic, which are operating in the destination, will be at the maximum allowed occupancy for the Easter date, complying with the Ministry of Tourism regulations ( Mitur ).

This was reported to by Yoanki Nieves, Iberostar Marketing Director for DR and Latin America, who highlighted that in the accumulated year 2021, the main markets for Iberostar DR are the United States, Argentina, Germany, and the local Dominican market.

“The growth of other Eastern European markets such as  Poland, Ukraine, Romania, and Bulgaria also stands out. Also, important markets such as France, the United Kingdom, and Russia are still closed, and flights are forecast to resume in the summer,” he added.

He stressed that other novelties of the chain are that considering how essential repeat customers are for Iberostar, from April 2021 Horizons will be launched, the new loyalty program, which is based on the customer experience and According to the number of nights enjoyed, it is classified into the different levels such as  Sand, Ocean, Sky, and Infinity.

The executive explained that from the moment the client joins the Horizons community, they access special discounts on hotel services, priority check-in, and late check-out, personalized welcome gifts, as well as premium and exclusive services during their stay, among many more surprises.


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