Burger King incites rage for tweeting ‘Women belong in the kitchen’ on International Women’s Day

To celebrate International Women’s Day, Burger King decided to flame-grill its brand image with a tweet from its UK account.

Posted as a three-tweet thread, it subsequently explains that the brand is launching a scholarship program to encourage female employees to pursue a culinary career, in an effort to fix the gender ratio in the restaurant industry. But many people only saw the first tweet.


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