Two-day shipping is terrible for the environment. This startup wants to make it a thing of the past

Since the pandemic began, recycling has become an ordeal. It takes half an hour to break down all the cardboard boxes we’ve received and haul them to the curb. I often feel horrified by the amount of waste my family generates in just one week.

A newly launched startup, Olive, wants to make online shopping more convenient and sustainable. It’s a free app and Chrome extension that allows you to combine your fashion purchases from hundreds of retailers into a single shipment. Those are then sent in a reusable box once a week. The entire process avoids all of the unboxing and waste disposal—an approach that’s more eco-friendly than the status quo.


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