Kim Kardashian West launched a shapewear line Tuesday with the unfortunate name Kimono Solutionwear. Because Kim, get it?
It appears nobody in Kardashian’s orbit was too worried that the Japanese got to “kimono” first, a few centuries back, when they named those loose-sleeved robes that are traditionally worn as formal outerwear.
“Finally I can share with you guys this project that I have been developing for the last year. I’ve been passionate about this for 15 years. Kimono is my take on shapewear and solutions for women that actually work,” Kardashian wrote Tuesday on Instagram.