The NFL will kick off more than Super Bowl LIII on Sunday.
The championship game between the LA Rams and the New England Patriots marks the first major pro sports event since states outside Nevada legalized sports betting — and a lot is riding on that outcome.
Some 22.7 million US adults plan to bet on the upcoming contest in Atlanta, and they are expected to wager $6 billion on the game, according to a survey by the American Gaming Association.
That’s up 26 percent from a year ago, when the total was $4.76 billion — which was up just 1 percent from the previous year, according to the trade group, which represents the casino industry.
Much of this year’s increase can be attributed to a jump in the number of states offering legal sports betting. There are eight of them for this Super Bowl, compared with one a year ago.